I always talk and write about how one of the most important pieces of business development and partnerships is having a strong network. But what happens when someone from your network leaves a company and you no longer have a connection there? It sucks.
This is why I am a big believer of having multiple touch-points at every company in my network. Having only one connection per company isn’t bad, but people move around all the time and if you don’t have at least two people at one company, you run the risk of having issues getting in front of said company in the future.
What do you do if your one contact leaves a company and the time comes that you need to talk to that company?
I have two approaches in this scenario:
1) Ask the former employee that I am connected with to make an intro to the right person in the company. This only works if the employee left on good terms.
2) Look on LinkedIn for a new way in. Ask a mutual friend with the new right person to connect the dots.
Having people leave companies that you need to communicate with is never a fun thing, but remember not to freak out. If you put your mind to it, you will find another way in.